This post was written by Lizbeth Hale—a REALTOR® working in Clackamas, OR who recently helped found the Oregon chapter of the National Association of Hispanic Real Estate Professionals. She wrote in to share more about the organization with RMLS™ subscribers. NAHREP Oregon will be holding two events this month: a NAHREP mixer on May 8th in Clackamas, and “Winning the Multiple Offer Bidding War,” a class on May 22nd in North Portland.

The National Association of Hispanic Real Estate Professionals (NAHREP) is a trade association with 20,000 members and 45 chapters across the country who are dedicated to advancing sustainable Hispanic ownership. Hispanics are the fastest-growing demographic in the United States, with purchasing power of over $1 trillion and a projected $1.5 trillion by 2015. The Hispanic demographic, currently 52 million, is the second largest consumer group in the US and has increased 42 percent since the 2002 Census. While the overall US population is aging sharply, the median age of the Latino population is 28 years old, squarely within the average new homebuyer age of 26-45 years old. These demographic and consumer trends make it an economic imperative within the housing industry to execute strategies to best serve this burgeoning segment of the US population.

NAHREP accomplishes its mission by:

• educating and empowering the real estate professionals who serve Hispanic home buyers and sellers
• advocating for public policy that supports the trade association’s mission
• facilitating relationships among industry stakeholders, real estate practitioners, and other housing industry professionals.

Networking Opportunities
NAHREP conferences, seminars, and our chapter meetings provide a unique forum for the excited exchange between members of ideas, experiences, and shared challenges. These gatherings offer a rich cultural/business connection that our members consider invaluable.

Advocacy
NAHREP is the largest minority trade group in the real estate industry. We have a powerful and influential voice on legislative issues related to lending parameters, business practices, and regulations that affect access to homeownership.

We at NAHREP believe homes should be sold organically and individually whenever possible. This will allow Hispanics and other minority groups to achieve their homeownership goals, while simultaneously stimulating the economy. Property disposition strategies that favor investors and Wall Street firms such as auctions, bulk sales, and “drop-bid” trustee sales should be discontinued in markets where there is strong demand for residential properties.

NAHREP believes public policies can help provide Hispanic and other minority groups with an equal opportunity to become proud American homeowners, as well as provide desperately needed economic activity in the housing market.

As the President of NAHREP Oregon, I believe that it is every professional’s responsibility to get involved with NAHREP. To better understand the diversity growth in Oregon and better serve an underserved community. Hispanics prefer to do business with a professional that understands their culture, even if they don’t speak the same language.

Hispanics will make 40 percent of homebuyers in the next 20 years. The Hispanic population in Oregon is the 18th largest in the nation—467,922, or 12% of the state’s total population. Oregon Hispanics had a purchasing power of $7 billion. In 2009, Oregon was among the ten states with the highest Latino business growth rate in the nation (43.6 percent), with a rate nearly double the national rate of growth. In Oregon, 40% of Hispanics are homeowners.