Chatting About the Early Days of RMLS™ with Dave Koch

Chatting About the Early Days of RMLS™ with Dave Koch

Dave Koch

This year marks the 25th anniversary of RMLS™. Throughout the year, RMLS™ Executive Assistant Angel Johnstone will be writing about people who have been vital to the 25 year history of RMLS™. This month, she explores the early days with one of the RMLS™ founders, Dave Koch.

After over a year of research, planning and organization, RMLS opened its doors for service May 1, 1991. Seasoned REALTOR® Dave Koch had been managing an office with Coldwell Banker in Oregon City when he took a six month leave of absence to focus specifically on the budding organization. At the request of other local brokers, he became the first board chairman for RMLS.

As we celebrate the 25th anniversary of RMLS service throughout 2016, it is a great time to reflect upon the challenges and success RMLS™ has met over the years. Where better to begin this retrospect than at the beginning?

In 1990, Portland area REALTORS® found space and opportunity in the MLS market to create an MLS fashioned by the REALTOR®, for the REALTOR®. The project to create this new MLS was spearheaded by Dave Koch, who I had the opportunity to sit down and visit recently.

I had some questions about how and why RMLS was formed. Dave told me that “in the early 90s there was a lot of merging of REALTOR® organizations” and that the time was ripe for a new type of MLS in the Portland neighborhood. Dave lead the undertaking of the new MLS assembly with support from the existing four area association boards; James F. Sherry and Associates, Inc., a hired consulting firm; and invaluable legal counsel from Steve Russell. (Fortunately for RMLS™, Steve Russell continues to be our legal counsel to this day.)

The initial objectives of the new system were to 1) make it better, 2) make it more cost effective and 3) make it ours (REALTOR®-owned). Dave explained the vision, saying “we defined the plan, the organization, that it would have a board of directors made up by brokers and sales people, and so the policies directly developed by the organization would be from brokers and salespeople, predominately brokers.” This sentiment is established in the RMLSfounding mission which states in part, “this MLS must be sensitive to the needs and desires of the membership and must be made operational with a minimum of disruption of service. The MLS must conduct its business affairs in such a way that the MLS remains a viable contracting entity, capable of effectively representing its membership…”

Dave remembered, “it was very competitive for awhile and basically towns won’t support two multiple listing services so we knew we had to get to the majority or we would fail. So I was out making calls to the different brokers, big brokers and small brokers, and doing presentations around all four of the boards.” He said the new MLS was well received and there was wide support early on reaching about 50% of the subscribership in the first few months. It didn’t take long for RMLS to gain footing in the local market as it was molded and crafted to specifically answer the needs of its subscribers.

Following his year of service as board chairman, Dave has continued subscribership with RMLS to this day. He is currently a Principal Broker out of RE/MAX in Canby, sometimes even greeting clients in the front office, in order to stay involved and in tune with all aspects of the process. He remains quite active within the profession having served the real estate industry since 1976!

Stay tuned as we explore the evolution of RMLSover the last 25 years—from books to electronic listings, area expansion and growth—keeping in mind the core mission of functionality and affordability for its valued subscribers.

Chatting About the Early Days of RMLS™ with Dave Koch

MLS Insight: 2016 Development Projects on Tap

MLS Insight is a series about how things work at RMLS™.Shopping cart sign in a parking lot of a new shopping mall.

At their annual leadership retreat, the RMLS™ Board of Directors reviewed a list of potential projects and prioritized those they believe will have the best benefit for RMLS™ subscribers. Following is a brief description of the three projects that will get the attention of our software development team this year along with a fourth that will be scheduled if possible. The forms changes approved in 2015 are also in the works.

Watch List: This project will create a new feature on RMLSweb enabling subscribers to add individual listings to a “shopping cart” and receive push notifications when the status or a price change occurs. Potential scope includes ability to tag tax parcel records for notification when a listing is published.

Mobile Innovation Project: This project will utilize information available in a mobile device – photos, GPS, etc. – to create a property profile for use in creating CMAs, running reverse prospecting searches, and starting an in-progress listing in RMLSweb.

Frequency of Auto-Emails: This project will re-engineer auto-emails to reliably run the entire process within an hour. As part of this project, subscribers should be able to refine the frequency at which auto-emails are sent to individual clients.

Facebook Integration: This project will allow subscribers to easily post their own listings to Facebook, and will also fix formatting problems for mobile devices when RMLS.com listings are shared to Facebook.

If you have questions on any RMLS™-related topic that you would like to have answered, I encourage you to post a comment.